The WFG Business Model: Designed for Everyone

We help make the idea of financial independence and financial security accessible to a diverse group of people from a wide range of backgrounds. WFG offers access to those that are looking to create a full-time business or one that is part time to earn extra income. No matter which you choose, we are here to support the growth of your business.

The World Financial Group business model offers a unique opportunity to help make financial independence and business ownership accessible to a variety of individuals from a wide range of backgrounds. 

Some of our diverse array of clients even choose to become independent business owners themselves. Many of them have built successful financial services organizations using our proven system, a system that has produced thousands of successful financial professionals across North America.

Start Building Your Business with WFG!

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Helping People Build Their
Financial Futures

WFG agents share financial knowledge, best practices, and strategies for life insurance protection, retirement savings and education planning to help clients build better futures.

Become a WFG Agent

WFG financial professionals have access to the training necessary to become a licensed life insurance agent as well as mentoring and support from the WFG home office and fellow WFG agents that is necessary to launch a business. WFG offers state-of-the-art technology, continuing education, business-building guidance, and marketing resources to help you promote, monitor, and grow your business. We built this program to support aspiring financial professionals with everything they need to get started, are you up for the challenge?

How to build and scale your business is up to you. There’s virtually no ceiling on the size your business can be or your earning potential, regardless of your background.

*Residents of California who wish to be independent agents with World Financial InsuranceAgency, LLC must already have a life license. Non-licensed individuals may joinWFG Direct to earn income through the direct selling business while they determine if a career in the insurance industry is right for them.

Offices Across North America

With leaders serving families  across the United States and Canada, you can find a WFG office to help you launch your business. Start making a difference in your community today with the local support and structure you need to grow and expand your business.

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Ready to take the next step with WFG? See how doable it is to get your business up and running so you can start pursuing the future you see for yourself.
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The WFG Difference

The WFG business model allows ambitious entrepreneurs to build a financial services organization on your terms. Full time or part time. Day or night. Scale without limits.

Traditional Agency

Business owners hire and train team members to work for the firm. Only top business owners have the opportunity to reach the highest level contract. Team members seeking higher contracts venture out to find new business or start their own firm.

Our Model

Business owners recruit and train other owners to work as a team. Any business owner has the opportunity to reach the highest level contract. Business owners work together as equals helping each other succeed. Growth and income are scalable based on individual business goals

WFG: Where Entrepreneurs Succeed*

The amount WFGIA has paid in commissions has steadily risen over the last several years.


Average Earnings of Full Time Agents

The WFG compensation offered by our business platform are unlike anything else offered in the financial industry.  The following are the average and highest earnings for a rolling 12-month period through December 23, 2021 for North American agents who held life, securities, and/or investment advisory licenses.

Leadership Level

Average Earnings

Tier 1 (0-3 Years Experience)
Tier 2 (4-7 Years Experience)
Tier 3 (8-10 Years Experience)

Four Ways to Build Income

WFG offers one of the industry’s most robust compensation plans on a diversified product portfolio. As you advance through the ranks and build your business, you can earn more money while helping more people.

Expansion Income

You’re free to expand your business anywhere in the US or Canada – the WFG platform supports your efforts and help you support your organization.5

Bonus Income

Qualified agents earn bonus income, which grows based on the entire company’s production, that can multiply and compound your earning potential.

Personal Income

Earn a commission when you write new business and, as you reach preset levels, your commission percentage increases.

Agency Income

As your business grows, you can build a team by mentoring and developing newly licensed agents. As they write new business, you earn a percentage of their sales through overrides.
5. Certain restrictions apply to expansion. Additionally, agents must be licensed in the states in which they offer services.
Build Your Business With Us

Do you have an entrepreneurial mindset? Are you ready to own your future? Leveraging our business model, you can build your own financial services business as you help individuals and families in your community protect their financial future.

Start Building