The World Financial Group business model offers a unique opportunity to help make financial independence and business ownership accessible to a variety of individuals from a wide range of backgrounds.
Some of our diverse array of clients even choose to become independent business owners themselves. Many of them have built successful financial services organizations using our proven system, a system that has produced thousands of successful financial professionals across North America.
Start Building Your Business with WFG!
Helping People Build Their Financial Futures
WFG agents share financial knowledge, best practices, and strategies for life insurance protection, retirement savings and education planning to help clients build better futures.
Become a WFG Agent
WFG financial professionals have access to the training necessary to become a licensed life insurance agent as well as mentoring and support from the WFG home office and fellow WFG agents that is necessary to launch a business. WFG offers state-of-the-art technology, business-building guidance, and marketing resources to help you promote, monitor, and grow your business. We built this program to support aspiring financial professionals with everything they need to get started, are you up for the challenge?
How to build and scale your business is up to you. There’s virtually no ceiling on the size your business can be or your earning potential, regardless of your background.
*Residents of California who wish to be independent agents with World Financial Insurance Agency, LLC must already have a life license. Non-licensed individuals may join WFG Direct to earn income through the direct selling business while they determine if a career in the insurance industry is right for them.
The WFG Difference
The WFG business model allows ambitious entrepreneurs to build a financial services organization on your terms. Full time or part time. Day or night. Scale without limits.
Traditional Agency
Business owners hire and train team members to work for the firm. Only top business owners have the opportunity to reach the highest level contract. Team members seeking higher contracts venture out to find new business or start their own firm.
Our Business Model
Business owners recruit and train other owners to work as a team. Any business owner has the opportunity to reach the highest level contract. Business owners work together as equals helping each other succeed. Growth and income are scalable based on individual business goals.
WFG: Where Entrepreneurs Succeed*
The amount WFGIA has paid in comissions has steadily risen over the last several years.
Start Part Time and Go Full Time When You’re Ready*
There’s no need to quit your current job to find out if WFG is right for you as an independent agent. Test the waters with WFG and the flexibility that it offers to our financial professionals.
Average Earnings of Full-Time Agents
The WFG compensation offered by our business platform are unlike anything else offered in the financial industry. The following are the average and highest earnings for a rolling 12-month period through December 31, 2022 for North American agents who held life, securities, and/or investment advisory licenses.
Leadership Level
Tier 1 (0-3 Years Experience)
Tier 2 (4-7 Years Experience)
Tier 3 (8-10 Years Experience)
Average Earnings
$88,0752
$315,2783
$831,8224
2Based on average earnings in 2022 which included commissions and overrides, for U.S. and Canadian agents who are at the WFG field level of Senior Marketing Director, have a tenure of three (3) years or less with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
3Based on average earnings in 2022, which included commissions and overrides, for U.S. and Canadian agents who are at the WFG field level of Executive Marketing Director, have a tenure of four (4) to seven (7) years with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
4Based on average earnings in 2022, which included commissions and overrides, for U.S. and Canadian agents who are at the CEO Marketing Director or higher WFG field level, have a tenure of eight (8) to 10 years with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
Four Ways to Build Income
WFG offers one of the industry’s most robust compensation plans on a diversified product portfolio. As you advance through the ranks and build your business, you can earn more money while helping more people.
Expansion Income
You’re free to expand your business anywhere in the US or Canada – the WFG platform supports your efforts and help you support your organization.5
Personal Income
Earn a commission when you write new business and, as you reach preset levels, your commission percentage increases.
Bonus Income
Qualified agents earn bonus income, which grows based on the entire company’s production, that can multiply and compound your earning potential.
Agency Income
As your business grows, you can build a team by mentoring and developing newly licensed agents. As they write new business, you earn a percentage of their sales through overrides.
5 Certain restrictions apply to expansion. Additionally, agents must be licensed in the states in which they offer services.
Build Your Business with Us
Do you have an entrepreneurial mindset? Are you ready to own your future? Leveraging our business model, you can build your own financial services business as you help individuals and families in your community protect their financial future.